JERMAINE Jackson is in no doubt: “I’m tired of biting my tongue, call it what it is.”
He appears convinced that Bollywood star Shilpa Shetty is the victim of racism in the Celebrity Big Brother House.
Over 10,000 complaints – and counting – have now been received by both regulators Ofcom and Channel 4.
Tonight’s show raised yet more concern for Shilpa at the hands of the trio who are already regarded by some as the “three bitches”.
Housemates Jade Goody, Danielle Lloyd and Jo O’Meara may be guilty, at the very least, of playground bullying, jealousy and cultural ignorance.
And let’s not even go anywhere near Jade’s gormless boyfriend Jack Tweed.
“Look at the song Man In The Mirror – that will tell you everything,” Jermaine told Cleo..
“They need to look in the mirror first. They need to really make a change. I’m tired of bull********.
“Look at her face…look at her colour…look how she carries herself,” he added, referring to Shilpa.
“You carry yourself the same way, but you’re a different colour,” he told Cleo. “They are not singling you out because you fit in, that’s the bottom line. Subliminally, that’s what it is. OK?”
Former Miss Great Britain Danielle will face a particularly hostile reception if she emerges from the house any time soon.
Danielle told Ms Shetty: “I don’t want you to feel like we’re all talking about you…no-one’s got any bad feelings towards you at all.”
Viewers, of course, know different. And less than five hours later, Danielle was at it again.
“I haven’t bitched about no-one,” she protested to Jack, Jo and Cleo. “Well, apart from that one person. I don’t like the food what she’s been cooking and I don’t like her fingering the food, but it doesn’t mean that I dislike the girl.”
So is Shilpa the victim of racism – or are we all just getting carried away by a daft reality TV show?
Channel 4 issued a statement saying: “Matters of bullying or racial abuse in any form are taken extremely seriously by Channel 4 and Endemol.
“The nature of the show often includes incidents where conflicts arise and housemates are encouraged to resolve issues among themselves.
“Housemates are closely monitored at all times to ensure they have the appropriate support inside the house which includes being able to talk in confidence to producers.
“Shilpa herself has not voiced any concerns of racial slurs or bullying against her.”
Not that Channel 4 or production company Endemol will mind the massive publicity generated by this row. Just watch those ratings rise.
Shilpa, by the way, is currently the favourite to win – she moved into the lead with the bookmakers during the course of tonight’s 9pm to 10pm C4 show.